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Copywriting courses

MAXIMUM COPY

Never get stuck for words or ideas, again. An inspiring, practical workshop that explores the foundations of ideation, copywriting and digital. Described (several times) as ‘more useful than an entire Uni degree’.

WRITING FOR DIGITAL

Writing for digital mediums shares the foundations of copywriting; but differs in vital ways. Learn to write the way a reader reads off a screen, essential email tips, what works in social, content, banners and more.

THE COPY NINJA

Ready to excel in your copywriting craft? Like a highly-trained Ninja, learn the art of stealth, the craft of copy, the nuances of language and punctuation. Bring examples of your work, to work on during the day.

THE LAZY WRITER’S GUIDE TO …

Free, fast, friendly, and full of shortcuts. The Lazy Writer’s Guide is your six-week set of one-hour online lunchtime learning sessions for anyone who writes. Topics include AI, ideation, copy and persuasion …

IN-HOUSE TRAINING

In-house courses are 100% tailored to your needs. They include a review of existing copy and content, with examples used on the day. A one-off fee ensures a custom-made experience for up to 30 attendees.

COPYWRITER’S GUIDE TO AI

A focused, hands-on online workshop that shows you how to work with AI, not just at it. Learn the prompts, frameworks and techniques I’ve refined over years of using AI for clients.

In-house training

In-house courses are 100% tailored. Because everyone is in the same room, learning the same techniques, your whole team can get up to speed quickly. And agree approaches, together.

Working with the team leader(s), we clarify the skills the team need, and how to deliver them. Mix’n’match the elements of my existing copywriting courses to create your own – or add a new topic.

Jon Maxim, Freelance copywriter