Ah. I remember school. Quite fondly, actually. My school was unusual. Founded in 1552, with a uniform that dates back over 450 years (and still worn today). Wonderful teachers and education. And I remember essays. Lots of essays. I always left them to the last...
Michelangelo was once asked how he went about the sculpting process. His answer? ‘I saw the angel in the marble, and carved until I set him free’. How amazing is that? To see a thing of beauty in an unwieldy block. For me, this sums...
I’ve been a so-called ‘creative’ for over 30 years. I say ‘so-called’ because I think people misunderstand what we mean by creativity, in a marketing context. Sometimes, I get copywriting briefs from clients that go like this: ‘We were late to market. We’re not as...