Hello World!

‘Thanks for a great presentation yesterday on digital copywriting. Fantastic info + engaging presenter = happy students!’ Kim, Melbourne


Hello World! Writing for Digital

Next workshop - TBAHello World! Writing for DigitalRegister for workshop

‘…it was an excellent course (I have been thinking about it all weekend!)’

‘Jon was extremely thorough, extremely knowledgeable, used very creative techniques to get the learnings across. I’ve even caught myself today implementing things learnt.’


A deep dive into writing for digital

Digital channels make different demands of the writer. Readers skim, not read. They’re in charge of their journey, not us.

This highly-interactive day agrees the foundations of good copy before exploring how they differ for web, email, content and social.

Packed with practical tips, you’ll learn to write more compelling emails, build a content library, make traditional copy web-ready, what works on social, and more.

I’ve been writing for digital channels as they emerged. Let me share what I’ve learned (from others, and the audience). Then successfully applied over the years.

Who for:

Anyone who:
• is new to digital channels
• has traditional writing skills, but not digital ones
• wants to understand the differences
• is being asked to take care of social media
• needs a refresher in digital copywriting
• is marketing their own product or service
• is interested in how digital is changing
• is thinking about a career change


Explore the nuances of writing for digital channels


A one day, highly interactive and practical workshop

Where & When:

9am to 5pm

Brisbane, Melbourne, Perth, Sydney – see dates and locations, below
New Zealand
Wellington: Friday 15 March 2019

If the dates don’t work for you, how about running it in-house?



$595 per attendee (inc. GST)
$535 early bird (inc. GST)

New Zealand
$635 per attendee (inc. GST)
$575 early bird (inc. GST)

Please note the price is Per Attendee
Contact me